Wednesday, January 06, 2010

Maison Martin Margiela

Behind the Wizard of Oz' curtain.

In just the same way most of us don't want to know who Banksy really is, I really don't want to know too much about Martin Margiela. Yoox have shown this peak into Margiela atelier in Paris. And thank goodness it is just a tease. Where the seamstress's seem more adept at using plyers than sewing machines.

Margiela doesn't appear to buy into the exploitation of promoting his company or work, which is so commonly used today (or 'selling out' as we used to say). His clothes don't show a label with a brand or name on it, just blank or a series of numbers. And so the appearance of this video seems to confirm the rumour that he has left his company.

More info about Margiela
and the new Maison Margiela - website (which is adorably in a fake 'Dos' look)

Maison Martin Margiela : Atelier Artisanal from Materialiste Paris on Vimeo.

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